3 Reasons to Love “EER” Investing – Weekend Wisdom
I wasn’t always a good investor. Over the past 30 years I’ve made just about every mistake imaginable.
- Jumped in at the peak
- Jumped out too late
- Bought falling knives
- Doubled down on losers
- You name it, I probably did it.
By the time I joined up with Zacks Investment Research in August 1999, I had eradicated most of those bad habits. But as Len Zacks and his brother Ben pointed out… I had a lot to learn. What they taught me is that, indeed, earnings estimate revisions [EER] are the most powerful force impacting stock prices. And nothing captures that power more than the Zacks Rank rating system as proven by its +26% per year annual return. The timing of this profound investment message could not have been better for me. As the stock market bubble popped in 2000, I started to apply this new investing approach. So even though the market tumbled that year, I actually gained +16% in my personal account. Was I hooked? Heck yes!!! Each year since my knowledge and passion for this approach has grown. And there is nothing I like more than to share the wisdom of this investing strategy with others. My goal today is to spread some of that wisdom on to you so you can also enjoy great investment success in the years to come. And especially now given this turbulent market. I’m going to accomplish this goal by listing…
The 3 Top Reasons to Love Earnings Estimate Revisions More… ——————————————————————————— Your Unique Chance to See ALL Zacks Picks Ends June 17 Given today’s see-sawing market environment, right now is the best time to claim full access to all of our private buy and sell recommendations. You’ll even see the stocks that are so exclusive they’ve been closed to the public. While the market broke dead even in 2011, we closed out 87 double-digit winners. And so far in 2012, even through recent ups and downs, we added 27 more of these monster gains. Today, the picks are backed by the boldest guarantee we ever made. Get our latest stocks today >> ———————————————————————————
1) The Most Fundamentally Sound Metric: There are so many different websites, magazines, books, TV stations etc. dedicated to investments. The amount of information overload is so unbearable that most investors walk away horribly confused about what is truly important to achieve success. So let me simplify the matter for you so you can push away all that noise and nonsense in the future. At the end of the day, all stock price movements can be traced back to earnings. Read that line again so it really sinks in. The reason it’s true is from the basic fact that when you buy shares in a company, you are actually buying a percentage ownership stake in that firm. And if you are the owner of a company, big or small, then the single most important metric to gauge success is how much earnings are generated. If profits go higher than expected, the share price will rise. Conversely if profits go lower than expected, the share price will come down as well. The stock market has always worked on this premise and it always will. And nothing captures the essence of this notion more than earnings estimate revisions.
2) Applies to Every Type of Investor: Because all stock price movements can be traced back to earnings, it follows that earnings should be at the heart of every investment decision. But that is not the same as saying that earnings are the ONLY thing to consider when selecting a stock. That is just the starting point. From there, each investor can layer on other concepts such as value, growth, charts etc. to find the stocks that fit their unique approach. My favorite analogy for this is to say that earnings are to stock investing as flour is to baking. That’s because nearly 100% of baked goods include flour in the recipe. What makes each item unique and delicious is what you add into it (sugar, flavorings, nuts, fruit, butter etc). Each way works out well, but each starts with flour to make it all come together. So you can apply other factors on top of earnings and estimates to make it suit your unique investment tastes as well.
3) It WORKS!: When you put the philosophy and analogies aside, earnings estimate revisions simply work. This is clearly proven by the market-crushing +26% average annual returns of the Zacks Rank since 1988. Through up and down markets, it has provided extraordinary, life-changing results for investors. I can certainly testify that is true for me. So I know it can do the same for you too.
What to Do Next? Over the years millions of investors have come to Zacks.com and discovered the power of earnings estimate revisions. Most have tried to use the information for free on our site or others like Yahoo Finance. But there’s a more effective way to take advantage of the Zacks Rank. We’ve set up several private trading services that provide a handful of stocks to serve a variety of investment styles. For example, Insider Trader, Chart Patterns Trader, Turnaround Trader, Options Trader, Whisper Trader, Tactical Trader and more. Which of them fits you best? The best way to select the service that’s right for you is to try them all. That’s why we created Zacks Ultimate. With it, you gain access to every one of our stock-picking services, even those currently closed to new investors. Starting now, you’re invited to try Zacks Ultimate for 30 days at special terms and be supported by the boldest guarantee we ever made. If you’re interested to learn more, be sure to do so now as this special opportunity ends Sunday, June 17… About Zacks Ultimate Wishing you great financial success, Steve Steve Reitmeister has been with Zacks since 1999 and currently serves as the Executive Vice President in charge of Zacks.com and all of its leading products for individual investors, including Zacks Ultimate.
To read this article on Zacks.com click here.
Zacks Investment Research
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of The NASDAQ OMX Group, Inc.